Now every agent can benefit from great visual content in seconds
We know from our customer research that being able to showcase the property that looks the best it can online is the key to winning more instructions, getting more interest from buyers and selling property faster, for a better price. That’s why our innovation team have been hard at work developing PropertyBox, so all estate agents, whatever their size, can have access to professionally enhanced photos, returned in seconds so they can be instantly uploaded to websites and across your social media platforms for immediate impact.
We use leading digital technology, including AI, to provide vertical correction, brightness adjustment, colour enhancement, shadow boosting and blue-sky replacement, all the visual elements that win the all-important click. Finished photos are back in the agent’s inbox within seconds and the service costs half the price of solutions that take hours and are often returned at times when you’re not doing your admin work, wasting precious marketing time and frustrating your customers who want to get serious buyers through the door quickly.
We know how important it is to protect your customer’s privacy so as well as creating far superior images, each one is also fully GDPR compliant with personal photographs blurred and car number plates obscured.
No Manual Editing
Using an instant photo enhancement service means no more hours wasted manually enhancing photos yourself – each one can simply be uploaded from a phone and instantly processed at any time of day or night. That means amazing photography on all your listings in seconds, freeing up your time to carry out valuations and win more instructions in this highly competitive market.
Scale-up listings faster with professional photos edited in seconds
Professional-looking visuals could be what tip the scales in your favour, encouraging vendors to come to you rather than one of your rivals. Those who market properties the best will always win the listing and in the current supply shortage, agents can’t afford to miss out. The best way for agents to compete to win valuations, successfully converting them to instructions, is to stand out with professional-looking photography and floorplan, add 360 tours and you will show the seller you’re serious about marketing their property.
We find when estate agents start to use visual content, they change their position from, “Is this something I really need?” to, “This is helping me show customers just how much better I am as an agent and how much more I can do for them,” and that’s helping them win greater market share.
Businesses across the world who are invested in high quality visual content recognise its power and, if done well, the difference it can make to the bottom line. According to AirBnB, colour is the most important component affecting demand for its properties. Their research shows that improving colour attributes by one standard deviation could bring extra revenue of almost £5,000 a year for a single rental property. Quite simply, improving photo quality has a direct economic impact. That’s something to celebrate and now the tools are literally at your fingertips.
This article was first published by Estate Agent Today.Try PropertyBox For Your Agency
Introducing a new, faster and more efficient way to create professional quality floor plans
Let’s be honest: navigating tricky floor plan software probably isn’t the best part of your job.
Got your floor plan sketch? Now that’s all you need with our floor plan conversion tool.
Upload your sketch to PropertyBox and we’ll have a professional floor plan back to you in no time at all, giving you more time to focus on what you do best.
Creating Floor Plans
A finished professional-looking floor plan can appear incredibly simple at first glance but, if you’ve ever tried to create one, you know that representing even the most simple of homes in an accurate and easy to understand way is both difficult and time consuming.
There’s no denying floor plans are fundamental to an effective listing. A representation of the space helps buyers, sellers and renters to better understand and visualise what the property has to offer. In today’s market, savvy sellers always include floor plans with their property listings. Alongside beautiful property photography, the floor plan is one of the most valuable assets for agents to showcase properties to their maximum potential.
Over a third of buyers said that they were less likely to enquire about a property without a floor plan.
However, creating a floor plan is easier said than done. With so many options for software and services in the marketplace, even knowing where to start can be a challenge, never mind getting to grips with the nuances of each tool and the time it takes to draw, refine, brand and colour each one.
Here at PropertyBox we’re all about saving estate agents time and money, while showing every property to its best potential. Our brand new floor plan tool allows you to hand sketch the floor plan, upload it to the PropertyBox app and, in a matter of hours, we’ll send you back a professional, listing-ready floorplan. It couldn’t be easier!
There’s no longer the need to learn how to use complicated CAD tools or wait days for floor plans to be drawn, just sketch it, upload and add your preferences… we’ll do the rest.
With our latest tool you could even sketch and upload the floor plan while you’re at the property, allowing you to get listings online faster and giving you more time to focus on what you do best.
OK, so we’ve covered how professional floor plans can help create quality listings that increase sales and how our tool can save you time while giving great results… we’ve saved one of the best features ‘til last though… the price. Just £5 +VAT per floorplan. No contracts.
Try it for yourself and see how our new floor plan software can help you and your property business!Order a floor plan today!
5 tips for better property photographs to sell your listings faster
PropertyBox helps you enhance your property photography and level up your images quickly and efficiently (saving you so much time) but it always helps to ensure those photos are the best they can be before uploading them to PropertyBox to give you that extra competitive edge.
1. It’s all about the angles!
Try to think of different ways you can take pictures of the house, inside and out, that show the property’s potential. For example, try taking a picture of the house from the driveway rather straight on. It will show a larger part of the front of the house and the garden from an interesting angle.
2. Still angling for a good shot?
Use gridlines to balance your shot. This is a super quick way to ensure the right composition of a room (or outside shot) so you get the best out of the space by using ‘the rule of thirds’
If you place points of interest in these intersections or along the lines, your property photo will be more balanced, level, and allow viewers to interact with it more naturally. If you have a wonky shot our PropertyBox has a Vertical Correction feature that can correct this but it makes the picture much more engaging if the composition is spot on.
3. Leading the way
As with above, it’s always good to bring the viewer into the picture, help them to imagine themselves in that room or garden. Leading lines are great for this, creating a sense of depth – leading the viewer in.
When you are taking your image look for those lines – think staircases, wooden flooring, picture rails, and table edges. They don’t have to be straight, they can curve, just an interesting line that leads you into the picture.
Simple but effective. PropertyBox has a feature that can remove unwanted objects quickly but it’s still worth looking around the room to see if there are things that could be moved/removed to create more white space helping to make the space look bigger.
show a decent amount of floor space. Sometimes just taking a little bit of time here can make a huge difference.
5. Light up
With our brightness adjustment, shadow boosting and colour enhancement features, PropertyBox is great at ensuring your imagery has the right light and colours, giving it that professional feel. However, if you have all the lights on in a room this gives the effect of warmth and a cosy feeling for the viewer.
Use a tripod or at least lean the camera against something to have sharp pictures. Camera shake is common.
Take props. PropertyBox can blur out faces and images but we can’t add those homely touches that help the viewer imagine themselves making your listing their home. Things like candle holders, flowers, plants etc can really help bring a room together and again lets the viewer imagine themselves in that room, with their family. You need to create a space that looks easy to live in, not something sparse and cold.
Try for free. You could be selling your listings faster and levelling up your reputation for quality, speed and efficiency.Try PropertyBox for free