Category: Sales

When it comes to property sales, the age-old saying is true: time is money. 

The quicker property sales complete, the less likely it is to fall through and the more money your agency makes.

This begs the question, how do you and your agents sell properties as quickly as possible for the best price?

Needless to say, turning around high-quality property listings in as short a time as you can is instrumental for quick property sales. 

So, we’re revealing three tips for speeding up listing creation (that won’t compromise quality). Let’s take a look:

1. Get your EPCs in order

Many of us overlook the power of EPCs. However, as many as 4 in 5 agents forecast a substantial surge in buyers looking for properties with an EPC rating of C or better. 

So, not only is a valid EPC a legal requirement whenever a residence is built, sold or rented. But, a decent EPC rating could be an invaluable marketing asset. 

The bottom line: You need a quick and reliable way of checking a property’s EPC validity and ordering a new certificate should you need one. 

Using software that empowers you to do this from the convenience of one place saves you and your agents tons of time and effort.

For example, PropertyBox enables agents to check their clients’ current and potential energy performance ratings. They can also order an EPC assessment at a guaranteed price of £50+VAT from their PropertyBox workspace. 

Then, within 24 hours of the EPC assessment, you can download your EPC certificate – or, if your vendor’s EPC is valid, download it straight away!

2. Write property descriptions in record time

Our industry experts say writing a decent-quality property description takes 20-30 minutes (on average). Of course, the more luxurious the home, the longer it takes agents to write accurate and compelling descriptions.

So, let’s say you list 15 properties a month. In this instance, you’ll spend around six and a half hours writing property descriptions a month on average! 

Just think of all the other things you could do with that precious time.

So, what’s the answer?

Instead of manually writing property descriptions, the most straightforward solution is to use an AI-fuelled and custom built assistant like PropertyBox to autogenerate descriptions within seconds. 

When we asked Mark Severino from Best Texas House Buyers, LLC for his tips on streamlining listing creation, he said: ‘Checklists are the number one tool that can be utilized to streamline efforts…Checklists can be used in conjunction with AI. You are able to fill out the checklist with the information for an individual property.. submit it…and ask it to write out a full listing!’

With that said, here’s how you can adopt such an approach with PropertyBox:

1. Select your client’s property type and add details, including local area highlights – this can be done in just a few clicks!
2. Then, within seconds, PropertyBox produces a custom property description, a key benefits list, and a summary.
3. Copy and paste the text into your preferred property portals. Or tweak it first before it goes live – the choice is yours!

3. Ensure your listing is picture-perfect (even if they’re just smartphone snaps!)

A study found that property listings with just one photo take around 70 days (on average) to sell. In contrast, properties with 20 high-quality pictures typically complete in about a month.

The moral of the story? The more professional property photos you use, the quicker your property will sell. 

Many things contribute to the overall quality of a property photo. Some of which you can control, while others are out of your hands. This is why a robust post-production process is so important.

Below, we’ve listed just some of those factors:

• The weather – did you take your property photos on a dreary day?
• How cluttered is the property?
• Do the images respect your vendor’s privacy? (number plates, personal photos, etc.)
• Are the images HD quality?

Depending on your answers to the above questions, you might have lots of editing to do! 

So, how do you simplify this process? Historically, agents would spend hours using complicated photo editing software to achieve decent results. But, thankfully, that’s no longer the only solution.

You can now use AI property photo enhancement software like PropertyBox to brush up your visuals. 

Just take photos using your smartphone or camera and upload the shots to your PropertyBox workspace. We automatically put images through 27 photo enhancements to increase the quality of your photos. 

You can also use our magic wand to remove small objects from your photos. Just highlight the object you wish to remove (for instance, a flower pot full of dead plants). Then click ‘Finish’ and watch the object disappear!

Best of all, these property photo enhancement tools achieve results within seconds!

Are you ready to start making quick property sales?

That brings us to the end of our tips for streamlining listing creation for quick property sales.

To recap, the most productive way to turbocharge listing creation is to use an AI-fuelled property marketing assistant that can:

• Instantly look up EPC validity
• Allow you to order new EPCs
• Autogenerate engaging property descriptions
• Edit property photos within seconds to enhance their quality

If you want to know more about how PropertyBox could help you sell properties quicker, request a callback today!

A picture is worth a thousand words’ sums up just how crucial great photography is to selling a property. 

 

Your listings photos are the first thing potential buyers see and can result in double the amount of leads and swifter sales – more than 30% faster, in fact. 

 

Properties with outstanding pictures get potential buyers clicking and research reveals they sell over 30% faster! Quick sales equate to more enquiries and instructions – treat the task with the respect and effort it deserves, and you’ll reap the rewards. We all know that time is money, but get this bit right and you will soon be clocking-up the sales and welcoming fresh enquiries. 

 

We know that most DIY agents rely on their smartphones, but that doesn’t mean your shots can’t be picture-perfect. Here’s how to ensure your listings are the best they can be. 

 

First impressions count 

 

Never, ever be tempted to list a property without any pictures. Hard to believe, but it does happen! An ‘images coming soon’ message just doesn’t cut the mustard. Don’t compromise – when you have all the shots you want, you are ready to go live and not before. Bear in mind that you only get around seven seconds to make a great first impression and you won’t get a second chance. In general, online listings receive most views in their first fortnight online and property alerts mean th ey’re instantly visible, so get it right first time and you’re in pole position. 

 

The magic number 

 

Obviously, the shots you need will depend on the house you’re photographing but aim to end up with 15-20 usable images. This means you will have sufficient in the bag to upload to Zoopla, Rightmove etc, while retaining enough in reserve to refresh your listing in future, if you need to. As a rule of thumb, the number of shots required per listing is between five and nine but, again, it depends on the property – and only you can be the judge of that. 

 

Based on merit, take one or two pictures of each room, plus front and rear externals and garden. If your property has notable extras, then flaunt them. Home office, en-suite, conservatory, balcony, patio, gym, cellar, summer-house – if they’re fabulous, they need to be in the spotlight. 

 

Remember not to have too many, though, as it can be overwhelming – stick to a maximum of 20. 

 

Here’s the plan 

 

Never, ever stint on the preparation, otherwise you’ll find yourself walking away without the shots you need to market online and an additional visit to take more photos comes across as incompetent and unprofessional. 

 

You need a clear plan of action for a successful shoot, so you get the right number and type of shots to attract maximum viewings plus impress your vendor and maximise your chance of referral. Have a list to ensure you get all the right pictures, allow enough time to take them and have all you need with you to prevent any hitches. It really is all in the planning. 

 

The ability to edit photos after you’ve taken them gives flexibility with the timing of photoshoots but the general rule is that it is easier to fix photos that are too dark, than it is those that are over-exposed, so less bright times of the day are best for interior and exterior photos. 

 

The holy grail 

 

When you get to this point, all you need is PropertyBox. This super-innovative instant photo enhancement app removes all the time implications of self-editing by offering a truly affordable alternative – first-rate images are with you within seconds. 

 

Everything’s dealt with in one fell swoop – sky replacement, vertical correction, brightness, colour and shadow adjustments. And PropertyBox blurs personal photos, car registration plates and so on to comply with data protection (GDPR) requirements. 

 

We’ll have you picture-perfect in the blink of an eye! 

A picture is worth a thousand words’ sums up just how crucial great photography is to selling a property. 

 

Your listings photos are the first thing potential buyers see and can result in double the amount of leads and swifter sales – more than 30% faster, in fact. 

 

Properties with outstanding pictures get potential buyers clicking and research reveals they sell over 30% faster! Quick sales equate to more enquiries and instructions – treat the task with the respect and effort it deserves, and you’ll reap the rewards. We all know that time is money, but get this bit right and you will soon be clocking-up the sales and welcoming fresh enquiries. 

 

We know that most DIY agents rely on their smartphones, but that doesn’t mean your shots can’t be picture-perfect. Here’s how to ensure your listings are the best they can be. 

 

First impressions count 

 

Never, ever be tempted to list a property without any pictures. Hard to believe, but it does happen! An ‘images coming soon’ message just doesn’t cut the mustard. Don’t compromise – when you have all the shots you want, you are ready to go live and not before. Bear in mind that you only get around seven seconds to make a great first impression and you won’t get a second chance. In general, online listings receive most views in their first fortnight online and property alerts mean th ey’re instantly visible, so get it right first time and you’re in pole position. 

 

The magic number 

 

Obviously, the shots you need will depend on the house you’re photographing but aim to end up with 15-20 usable images. This means you will have sufficient in the bag to upload to Zoopla, Rightmove etc, while retaining enough in reserve to refresh your listing in future, if you need to. As a rule of thumb, the number of shots required per listing is between five and nine but, again, it depends on the property – and only you can be the judge of that. 

 

Based on merit, take one or two pictures of each room, plus front and rear externals and garden. If your property has notable extras, then flaunt them. Home office, en-suite, conservatory, balcony, patio, gym, cellar, summer-house – if they’re fabulous, they need to be in the spotlight. 

 

Remember not to have too many, though, as it can be overwhelming – stick to a maximum of 20. 

 

Here’s the plan 

 

Never, ever stint on the preparation, otherwise you’ll find yourself walking away without the shots you need to market online and an additional visit to take more photos comes across as incompetent and unprofessional. 

 

You need a clear plan of action for a successful shoot, so you get the right number and type of shots to attract maximum viewings plus impress your vendor and maximise your chance of referral. Have a list to ensure you get all the right pictures, allow enough time to take them and have all you need with you to prevent any hitches. It really is all in the planning. 

 

The ability to edit photos after you’ve taken them gives flexibility with the timing of photoshoots but the general rule is that it is easier to fix photos that are too dark, than it is those that are over-exposed, so less bright times of the day are best for interior and exterior photos. 

 

The holy grail 

 

When you get to this point, all you need is PropertyBox. This super-innovative instant photo enhancement app removes all the time implications of self-editing by offering a truly affordable alternative – first-rate images are with you within seconds. 

 

Everything’s dealt with in one fell swoop – sky replacement, vertical correction, brightness, colour and shadow adjustments. And PropertyBox blurs personal photos, car registration plates and so on to comply with data protection (GDPR) requirements. 

 

We’ll have you picture-perfect in the blink of an eye! 

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